Working on the concept for the Steam Navigation Museum aboard the historic steamboat Vyšehrad was an exceptional project. The graphic concept was inspired by the principle of the book Now I Know Why — using an engaging, playful approach to educate the public about the history and technical specifics of steam navigation on the Vltava River. Illustrations therefore became the foundation and a prominent element of the entire museum, the steamboat’s interior, and, last but not least, the communication of Prague Steam Navigation.